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The ARC is a service of the AMA's Academic Division.
The ARC Editor is Charles Hofacker, assisted by a large and helpful group of ARC types
Recent News, Updates and ARChanges:
Academics@AMA Newsletter (
17 Nov)
The Nov/Dec issue has been emailed to all AMA academic members.
Let us know if you did not receive yours.
Theory of Planned Behavior (20 Nov)
PhD Student Phuong Nguyen has created a page for this famous and useful CB theory. By the way, you too can contribute a theory page.
In addition to the above list, you can browse all recent
ARChanges.
SERVSIG Preconference (
22 Nov)
Services Marketing SIG will be hosting a Preconference on the future of service research and practice. UK SERVSIG will be the co-host; Deadline 15 Dec 2008
Summer 2009 CFP (24 Oct)
The Call for papers for Chicago is now live and ready to take submissions. Sustainable marketing is the theme!
Your AMA ARConference Portal:
Key Conference Links:
JMR O'Dell and Green Awards (
4 Jan)
Sunil Gupta, Donald R. Lehmann, and Jennifer Ames Stuart have won the O’Dell Award for "Valuing Customers" and Anand Bodapati has won the Green Award for "Recommendation Systems with Purchase Data"
Tülin Erdem New JMR Editor (4 Dec)
Tülin Erdem, Leonard N. Stern Professor of Business Administration and Professor of Marketing in the Stern School of Business at New York University, has been named editor of Journal of Marketing Research
Ajay K. Kohli Editorial (24 Nov)
The new editor of the Journal of Marketing offers his thoughts and opinions about JM to authors, reviewers and readers.
The Latest from the AMA Journals:
Journal Key Links:
MASSIG Blog Goes Live (
4 Jan)
The Marketing and Society Special Interest Group has created a forum for news, discussion and research insights on marketing, public policy and society
SERVSIG Announces 2010 Conf (8 Dec)
6th SERVSIG international Research Conference, Porto, Portugal, 17-19 Jun 2010
Academic Special Interest Groups Key Links:
SERVSIG Announces Annual Awards (8 Dec)
(AMA Services Marketing SIG announces winners for several awards including David Bowen, Florian v. Wangenheim, Tomás Bayón, Vinh Lu and Edward Ramirez
Levy-Weitz Dissertation Winner (4 Dec)
Nancy Sirianni has won the Levy-Weitz award sponsored by the AMA Retailing SIG and the Miller Center for Retailing Education and Research at University of Florida
Sales SIG McGraw-Hill/Irwin Award (22 Nov)
Sales SIG is looking for nominations for the Sales Teacher of the Year; Deadline 1 Mar 2009
Hidden in Plain Sight (1 Nov)
AMA Foundation announces the winner of the Berry/AMA Book Prize for the Best Book in Marketing
Rao Wins Parlin Award (30 Oct)
Vithala R. Rao has won the AMA Foundations's Charles Coolidge Parlin award for marketing research practice
Key Links for Awards: